Paul Gabie from The Proof Collective on the forces shaping the beverage industry in Asia Pacific, the "Hendrick’s moment" as a sign of market maturity, and cross-pollination as an accelerant

Feb 4, 2020

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Today’s guest is Paul Gabie. Paul is an investor, former lawyer, and co-founder and CEO of The Proof Collective, a portfolio of companies dedicated to spreading fine drinking around the globe. If you’re in the cocktail world and you don’t know their name, you definitely know their work. Their companies include:

• Proof & Company; a leading independent spirits distributor and consultancy with offices in five countries across Asia Pacific
• 28 HongKong Street, JERRY, EC Proof, True Believers, Junior, and ecoSPIRITS
• And last year alone, six of their projects were included on the list of Asia’s 50 Best Bars, including Manhattan, ATLAS, 28 HongKong Street, Charles H, Bar Trigona, and The Pontiac.

In the podcast today we discuss

1. The forces shaping the industry in Asia Pacific
2. The "Hendrick’s moment" as a sign of market maturity
3. Cross-pollination as an accelerant
4. The challenges of managing growth, and so much more

Paul was such a wonderful guest, and I hope you enjoy the interview as much as I did. If you do enjoy the interview, please share the podcast- and we would really appreciate if you can leave us a review in apple podcasts- it really does help.

Find Proof and Company:

On Instagram

www.proofandcompany.com

Find April:

On LinkedIn

www.aprilwachtel.com